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OBPAI Geek Team•2026/8/13•0 阅读

Глобальные бренды бритв 2026

Рейтинг по выручке.

бритвы2026

Main table: latest full-year shave-related revenue

Compiled 2026-08-13. Ranked by latest full-year shave / grooming-related revenue: P&G Grooming, Philips Personal Care, Edgewell Wet Shave, BIC Blade Excellence, and Flyco. FX used only for USD ranking: about EUR 1 = USD 1.08, USD 1 = CNY 7.2. HPC groups: global HPC.

#	Brand / scope	Revenue	USD equiv.	YoY / note
1	P&G · Grooming	$6.662bn	~6.7	FY2025 (to Jun 2025); flat; Gillette / Braun appliances etc.
2	Philips · Personal Care	~€2.02bn	~2.2	CY2025; 55% of Personal Health €3.673bn; shavers + OneBlade + beauty devices
3	Edgewell · Wet Shave	$1.219bn	~1.2	FY2025 (to Sep 2025); −0.8%; Schick / Wilkinson Sword / Billie etc.
4	BIC · Blade Excellence	€602m	~0.65	CY2025; reported +10.8%; includes shavers and Tangle Teezer
5	Flyco	CNY 3.861bn	~0.54	CY2025; −6.90%; personal-care appliances led; 39.929m electric shavers sold

P&G Grooming about $6.7bn; Philips Personal Care about $2.2bn; Edgewell Wet Shave about $1.2bn; BIC Blade Excellence about $0.65bn; Flyco about $0.54bn.

Side table: scope notes / share narrative

Cut	Figure	Scope
P&G · Grooming mix	Male / female blades & razors, pre-/post-shave, appliances	Annual-report segment; no Gillette-only net sales line
Philips · Personal Health	€3.673bn; comparable sales +8%	CY2025; Personal Care 55% / Oral 33% / Mother & Child 11%
Edgewell · wet-shave position	Claims No.2 global wet-shave share	10-K; Schick / Wilkinson led
BIC · ex-Tangle Teezer	North America Blade Excellence mid-single-digit decline ex-TT	FY2025; U.S. disposable shaver market −4.4% in value
Flyco · personal-care appliances	~CNY 3.715bn; −6.08%	CY2025; shavers / dryers / toothbrushes etc.
Flyco · electric shaver units	39.929m; −4.72%	CY2025

How we ranked

Main table uses latest full-year shave-related revenue; P&G uses Grooming, Philips uses Personal Care (share of Personal Health), Edgewell uses Wet Shave, BIC uses Blade Excellence, and Flyco uses group revenue. Board defaults to S–D.

Source	When	Used for
P&G FY2025	2025-07	Grooming net sales $6.662bn; flat
Philips FY2025 / 20-F	2026	Personal Health €3.673bn; Personal Care 55%
Edgewell FY2025	2025-11	Wet Shave $1,218.9m; −0.8%
BIC FY2025	2026-02	Blade Excellence €602m
Flyco 2025 annual report	2026-04	Revenue CNY 3.861bn; shaver units 39.929m