Global Microwave Brands of 2026
FBI: Samsung ~19%, LG ~17%. China Euromonitor volume: Midea 42%, Galanz 38%. Samsung Europe volume No.1 for ten years.
Main table: global microwave company share
Compiled 2026-08-14. Fortune Business Insights estimated global microwave company shares: Samsung ~19%, LG ~17%; Panasonic among other named players. Global market about $14.04bn in 2025 and $14.52bn in 2026. Washers: global washing machines; dishwashers: global dishwashers; appliances: home appliances.
| # | Brand / company | Scope | Note |
|---|---|---|---|
| 1 | Samsung | ~19% | Fortune Business Insights estimated global microwave company share |
| 2 | LG | ~17% | Same; estimated No.2 company share |
| 3 | Panasonic | Key player | Named by FBI; percentage not on public page |
On this company-share cut, Samsung is about one-fifth and LG a bit under. Asia-Pacific is about 34% of the global market (FBI).
Main table: China microwave retail-volume share
Euromonitor China microwave retail-volume shares for 2025 (media relay of the 2026 China microwave report): Midea and Galanz together about 80%.
| # | Brand / company | 2025 retail-volume share | Note |
|---|---|---|---|
| 1 | Midea | 42% | Euromonitor; China retail-volume No.1 |
| 2 | Galanz | 38% | Same; combined ~80% |
In China, Midea leads by about four points; Galanz is the clear second pole. Embedded micro-steam-bake retail sales in H1 2025 were about CNY 3.93bn (~$0.55bn at 7.2), +5.3% YoY.
Side table: Europe lead, exports, core parts
| Cut | Figure | Scope |
|---|---|---|
| Europe microwave retail-volume brand No.1 | Samsung; 2015–2024 ten years | Euromonitor; Samsung press |
| China microwave exports (Jan–Aug 2025) | ~47m units / $2.236bn | Chyxx via customs; −2.3% / −4.0% YoY |
| Exports to the U.S. (same period) | ~11.41m units | Top destination |
| Midea magnetrons | ~50% global share | Media relay of company claim |
| Midea embedded steam-bake / micro-steam-bake online | Seven-year sales-share No.1 | AVC online monitoring 2019–2025 relay |
| Midea Saudi microwave | Volume and sales to No.2 | Media overseas cut |
| Global market 2026 / 2034 | ~$14.52bn → $19.04bn | FBI; CAGR ~3.44% |
How we ranked
Main table one uses Fortune Business Insights global microwave company-share estimates (Samsung / LG) and market size. Main table two uses Euromonitor China retail-volume shares (Midea / Galanz, media relay). Side table covers Europe Euromonitor volume, China exports, magnetron and embedded cuts. Board defaults to S–D.
| Source | When | Used for |
|---|---|---|
| Fortune Business Insights · Microwave Oven | 2026 | 2025 ~$14.04B; Samsung ~19% / LG ~17%; APAC ~34% |
| Samsung · Europe microwave No.1 | 2025 | Euromonitor Europe retail volume No.1 2015–2024 |
| Cheari / Global Appliance · Euromonitor China shares | 2026-04 | Midea 42% / Galanz 38%; magnetron ~50%; embedded AVC seven-year No.1 |
| Chyxx · China microwave trade | 2025-10 | Jan–Aug 2025 exports ~47m units / $2.236bn; H1 embedded micro-steam-bake CNY 3.93bn |
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